Bach Hoa Xanh chain (BHX) has simply recorded a income of greater than 17,600 billion VND in July 2021, up 57% over the identical interval final yr.
By which, July recorded a brand new document of the chain with a income of practically 4,240 billion dong, up 55% in comparison with June 2021 and up 133% over the identical interval final yr. Because of the excellent development of the BHX chain, the contribution to the full income of Cell World elevated to 45% in July. It’s identified that in 2020, BHX’s income construction solely accounts for 19.6% of the full income. income of MWG. Accumulating 7 months, the chain recorded income of greater than 17,600 billion dong, up 57% over the identical interval.
Notably, the common income of every BHX retailer in July reached greater than VND 2.1 billion, the very best ever. The earlier document quantity was recorded in March 2020 with a income of 1.7 billion VND/retailer/month.
Beforehand, in Might and June 2021, BHX’s income per retailer reached VND 1.4 – 1.47 billion, respectively, a rise of 1.5-2 instances in comparison with the earlier 2 months (March). -4). This outcome exhibits that this retail chain initially benefited from elevated demand through the interval of social distancing.
With demand growing by 200-400% in comparison with earlier than, BHX additionally made many strikes to spice up its income similar to discovering appropriate sources of products, similar to diversifying vegetable provide from the Central Highlands and South Central to fulfill the wants of consumers. meet buyer wants. This retail chain is anticipated to mobilize greater than 3,000 workers from The Gioi Di Dong and Dien Might Xanh chains to work at BHX shops and maximize on-line gross sales to fulfill client demand. . As well as, on August, BHX recruited 1,000 supply staff to ship important items to clients through the interval of social distancing.
Within the evaluation report on August 19, VnDirect Securities Joint Inventory Firm forecast that the income per retailer of the BHX chain will enhance sharply within the third quarter as a result of tightening of social distancing and epidemic prevention measures, which makes the demand for patrons to be larger. demand for meals is concentrated in trendy retail methods. Within the fourth quarter to 2022, Bach Hoa Xanh’s month-to-month income per retailer will regulate barely however stay excessive as adjustments in consumption habits and restrictions on conventional markets might stay. nonetheless.
From the above components, this securities firm forecasts that Bach Hoa Xanh chain’s income will contribute 27.7% in 2021 and as much as 31.1% within the whole income of Cell World.
VnDirect believes that Bach Hoa Xanh’s prospects will stay all through the interval of 2021-2022. Actually, social distancing measures as a result of 4th Covid-19 pandemic have fueled the expansion of Vietnam’s trendy retail methods as demand for meals and necessities piled up in chains. That is within the context that conventional markets are closed or restricted to open and solely promote meals to make sure illness prevention.
Citing Kanta Worldpanel knowledge, VnDirect stated that the Minimarket channel’s market share elevated sharply by over 14% in July, a rise of about 2 share factors in comparison with June and about 7 share factors in comparison with the time from Might 2021 onwards. previous to. This exhibits the recognition and shift of consumption to small grocery store channels, creating consumption habits for folks for the approaching post-social distancing interval.
By Enterprise and Advertising and marketing